HSBC’s Balance programme helped promote awareness and understanding of the benefits of balanced workplaces.

The bank wanted to make participation within this programme as diverse as possible and required a series of entertaining and informative keynote talks to attract participants and stimulate conversations around the subject of unconscious bias.

At Laughology, we make the complex simple and fun. Our unique delivery style ensures maximum attention, engagement and retention. Which is why HSBC chose us as the perfect partner to complement and enhance their global diversity programme.

A series of six sessions were delivered at HSBC’s London headquarters and after each, evaluation and feedback was used to enhance subsequent sessions. Each was delivered in an enjoyable format with tangible deliverables and quick wins, such as strategies for thinking differently and recognising situations where bias could affect decisions.

Nearly 90 percent of attendees reported the experience as very good or excellent with 87 percent reporting that the subject matter was well evidenced and relevant to their work. This created an increase in reported general conversations about bias and its effects.

After the second event the reports were so positive the bank decided to live webcast subsequent presentations so anyone within the organisation could participate and benefit.